West Pier Gaming

Independent, UK based studio

Belle’s Cupcakes - West Pier Gaming original IP. Features: Respin, Win Multipliers, Cake Meter, Match 3 Bonus Game

Established 2011

Independent, UK based game development studio devoted to providing high quality and reliable full cycle development services, specialising in the production of slots, casino and instant games.


100+ titles developed — West Pier Gaming is an experienced developer working with Gamesys Bally's / Roxor / LiveScore since 2013. Our proprietary frameworks and technologies have allowed us to develop, release and support over 100 titles.

  • Frontend Development
  • Backend Development
  • Art, Animation & Audio
  • QA, Bug-Fixing, Localisation
  • GLI Certification & Release
  • Maintenance & Support

Game Client — With focus on TypeScript, JavaScript and Java our frameworks are well suited to cross-platform deployment and client server integration.

TypeScript Cross-Platform development. Desktop, Tablet & Mobile

Slot Design Framework — Our proprietary framework LUMA affords a reliable and efficient authoring environment suited to rapid prototyping and evaluation, including:

  • Slot Design and Mathamatics
  • Real-Time Simulations, Statistical Data and Analysis
  • Real-Time Bet Line and Reel Map Editors
  • Pay-Table Configuration
  • Game Forcers


Proven Record — 90 live titles on Gamesys Bally's and LiveScore ventures across UK, Spain, Sweden, Germany, Netherlands, Japan and U.S. territories.

Gamesys Bally’s, Roxor Gaming, LiveScore, Jackpot Joy, Monopoly Casino, Virgin Casino, Virgin Games, Tropicana Casino, Rainbow Riches Casino, Botemania, Double Bubble Bingo


We have developed and supported over 39 Slot titles including branded, original and exclusive IP, Jackpot games, 1x3, 5x3, 5x4, Cascade, Cluster, Allways slots and Re-Skins!


View our latest slot videos

MONOPOLY Gameshow Jackpots. Features Stacked Wilds, Free Spins and that huge Progressive Jackpot
Blackbeard’s Buccaneers, Orchid Princess, Sapphire Sorceress Slots


Slots aside, we have established ourselves as a premium supplier of over 43 Casino titles including Craps, 13 Roulette, and 16 Blackjack games. Video and Pai Gow Poker, Baccarat, Dice and Keno.

European Roulette, Craps, Single Deck Blackjack, Casino Apps


On a lighter note, we have also developed over 13 Instant games including branded IP titles such as Monopoly, Deal or No Deal and The Crystal Maze.

Scratch away with Alice, Houdini and more with our selection of fun, colourful Scratchcards where there’s plenty of cash prizes to be won

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